Frequently Asked Questions
Quick answers about working with Ti — drawn from the pages of this site.
What services does Trainor Interactive provide?
Trainor Interactive is a full-service interactive agency. Services include iStrategy planning, user interface design, interactive functionality, eCommerce, lead & sales management, site promotion, iRM™ interactive relationship marketing, multimedia, content management, managed hosting and metrics. The full list lives in the services overview.
How does a typical project work?
Projects follow Ti’s five-phase Business Process model: strategy, design, interactive functionality, promotion and measurement. Each phase flows out of the one before it, and the model is predicated on one principle: results.
What is iRM™?
iRM™ (Interactive Relationship Marketing) is Ti’s coordinated approach to launch and retention campaigns, combining targeted e-mail with direct-marketing elements — the approach used to support the eConMed.com launch for ConMed Corporation’s Patient Care Division (see the announcement).
Where is Trainor Interactive located?
The studio is at 135 Oxford Road, New Hartford, NY 13413 — in the heart of Central New York, minutes from Utica. Phone: 315.797.7970; fax 315.797.7975. More on the about page.
How do I start a project or request a quote?
Use the contact form to describe your market, your brand and your goals. Because this site is a pure static archive, the form opens a pre-filled message in your own e-mail client — nothing is stored on the website.
What happened to the Flash pieces on this site?
Archived Flash work — such as the Coburg Village animated banner — is played back in modern browsers with Ruffle, an open-source Flash Player emulator. No plugin is required.
Which industries has Ti worked in?
A representative sample spans eCommerce and medical devices (ConMed), brewing (Saranac), museums (Munson-Williams-Proctor Arts Institute), road races (Boilermaker), insurance (SBLI USA), healthcare, orthodontics, manufacturing and more — the full list is in our work.
Why does this site exist as an archive?
This site is a restored and modernized snapshot of trainorecomm.com, preserved so the URLs, essays and portfolio of Trainor Interactive remain available. Dynamic services from the original server (forms, logins) are retired and clearly marked throughout the site.
Question not answered here?
Ask us directly — we reply from the studio inbox.