Ti unveils eConMed.com, a powerful, database-driven eCommerce site for ConMed Corporation’s Patient Care Division, supported by a coordinated iRM™ campaign.
Trainor Interactive, Inc. · New Hartford, New York
Web Strategy, Design & Development That Connects Your Business
The Web can be a powerful medium connecting you, your customers, and your business partners. But like any tool, it only works if you know how to use it. Strategy is everything — it is the crucial element in every successful revolution. Without it, you’re just another voice in the crowd.
Why Ti
Strategy First
Every engagement starts with the crucial element: strategy. We plan how the Web will connect your brand with customers and partners before a single page is designed.
Our solutionsFull-Service Capabilities
From information architecture and interface design to eCommerce, multimedia, content management and managed hosting — one team, one accountable partner.
All servicesResults You Can Measure
Predicated on one principle: results. Every project is built around measurement, so you can see how your online enterprise is performing.
Our processWhat We Do
Strategic Web Marketing is an essential component in successful e-commerce — from brand planning to promotion and fulfillment. Trainor Interactive has the solutions you need to get your message across.
iStrategy
Strategic Web planning that treats your site as a business tool, not a brochure.
Explore iStrategyDesign & User Interface
Clear, usable interfaces designed around the people who will actually use them.
Explore interface designeCommerce
Database-driven storefronts and transactional sites, like our work for ConMed’s Patient Care Division.
Explore eCommerceSite Promotion & iRM™
Coordinated interactive relationship marketing with targeted e-mail and direct-marketing elements.
Explore iRM™Multimedia
Rich interactive experiences — from animated identity banners to full multimedia features.
Explore multimediaHosting & Metrics
Managed hosting and measurement that keep your site running and your decisions informed.
Explore hosting & metricsSelected Clients
A representative sample of our Web work across a broad range of industries — from breweries and road races to museums and healthcare.
- eCONMED
- SBLI USA
- Saranac
- National Distance Running Hall of Fame
- Munson-Williams-Proctor Arts Institute
- Boilermaker Road Race
- Medicaid Practice Systems
- Furino & Hamlin Orthodontics
- Coburg Village
- Mohawk Valley Retina
- Homogeneous Metals, Inc.
- Randall Farnsworth Auto Group
- Innovative Custom Homes Corp.
- Convex
- Curv
- Schultz & Dooley
- JECM / IJDE
Our Philosophy
Community
The Web is the first channel that lets people of common interest build virtual communities spanning economic, cultural, and geographic divides.
Convenience
It combines the informational value of a communications medium with the transactional capabilities of a sales counter — anytime, anywhere.
Communications
An option-rich, non-intrusive means of building relationships — and it gives the right consumers the power to come to you.
How We Work
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Strategy
Every successful revolution starts with a plan. We define what your Web presence must achieve before anything is designed or built.
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Design
Interfaces and experiences crafted around your brand and your customers — clear, attractive, and purposeful.
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Functionality
Interactive features, databases and eCommerce that make the site work as hard as you do.
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Promotion
Targeted campaigns that bring the right visitors to your door, from e-mail to direct marketing.
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Measurement
Ongoing metrics that show what is working — so your strategy can evolve as fast as the Web does.
News & Launches
Launch of Furino & Hamlin Orthodontics, the newest Ti-designed prototype site for specific professional marketing applications.
Launch date for newly redesigned saranac.com, home of the internationally acclaimed Saranac family of beers and soft drinks.
Field Notes
Occasional, honest recommendations from the studio — a site, a piece, or a reference we have actually kept coming back to. We post them only when they hold up, and we do not accept paid placements on this list. A few more live on our client resources shelf.
UMI-grade reference, documented
A client in horology-adjacent retail kept asking where to point serious collectors for honest, side-by-side documentation of the gap between a UMI-grade piece and a production reference. The answer kept coming back to the same place — and it has never let us down on accuracy. Worth a look if you are evaluating a specific reference.
the UMI reference collectionLet’s talk about your revolution
Trainor Interactive, Inc. · 135 Oxford Road, New Hartford, NY 13413 · 315.797.7970